This year our country high-end security doors market capacity is known to be tens of billions of yuan, high-end security door industry in the next few years will maintain rapid growth. With the rapid development of our country high-end residential quarters, villas, high-end security door for consumers in growing demand, a growing number of communities to improve the quality of residential area, and increased security measures, willing to choose to install intelligence, science and technology, high-end security door with fingerprint locks, and other functions.

　　High-end security door market, is both a driven by the demand of the market, also is a technology driven market. As the new material, new technology, new concept of continuous use, security doors have more and more function, has the property of more and more, thus, high-end security door arises at the historic moment. According to some brand fingerprint lock manager introduces, at present, a high-end security door may contain dozens of technical innovation, only in terms of a fingerprint lock, has a number of patented technology. As is known to all, technology, also can create demand. Is being increasingly used as a high-end security door of science and technology, intelligent technology, will also be constantly stimulate the demand of the buyer.

　　We have learned, high-end security door market still is given priority to with engineering list, quote tens of thousands of yuan product prices tend to make ordinary consumers on home building materials market, after all the price is for high-end customers, rather than mass consumer groups, so want to use the retail market open up an outlet and temporary difficulties. But they still some high-end security doors brand in high-end stores open stores, industry insiders said: "we open stores, it is not how much to sell products, but to promote the brand image, let more customers know our brand. Our sales mainly based on engineering is given priority to, owner of the high-end customer resources, project list, so the sales is also very good."

　　With the development of China's door industry by leaps and bounds in recent years, China's door industry increasingly fierce competition in the market, competitive is becoming more and more serious, the market is squeezed profit more and more thin. As people material standard of living is increasing day by day, and the people on the improvement of security requirements, development with independent intellectual property rights of high-end intelligent security door, have considerable market potential. According to industry sources, some high-end security doors as high as 50% of the gross, it makes a lot of the door of the large enterprises, the move to steal into the market ahead of time, as soon as possible.

　　For businesses, preempt the high-end, has practical significance and has important strategic significance. From the point of practical significance, security doors industry after 20 years of development, common product technology content is low, serious homogeneity, price transparency, manufacturers, distributors, profit space is not large, affected the market further. Only possible to restore the high-end security door, price system, to obtain greater profits.

　　From the point of strategic significance, many manufacturers can not only rich product line, satisfy a wider range of consumer demand, and to cope with the competition. Different enterprise's brand in a market operation, can really become a best-selling products in the market is so few. But the brand in the market by consumers to accept, constantly perfect the product line, the tension of the brand, to meet the needs of different consumer class on security doors brand, can maximize the use market share.